Thought Leadership

Sharing Human Experiences – SourceCode Managing Partner highlights Industry Takeaways from the 2021 SABRE Awards

Why WeRaise? Why Now?

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

Trendsights: Geeking Out

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

Trendsights: Improvisation and Competence

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

NBA Playoffs

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

Business learnings from three years in

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

How COVID spotlighted a move to a shared services model

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

Purpose as a business strategy

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

How Movements Build Community

<img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img width="1536" height="768" alt="" data-src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" class="wp-image-83754 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img class="wp-image-83754" src="https://sourcecodecommunications.com/wp-content/uploads/2020/08/linkedin-business-cover.jpeg" width="1536" height="768" alt="" />

Data-driven marketing