Thought Leadership

The Intersection and Value of PR and SEO by Meghan Matheny

SEO and PR are intrinsically intertwined in the era of digital marketing, making it essential for organizations to consider both at all times. To delve deeper into understanding the intersection between the two, our team hosted an AMA with Jim…


SourceCode Communications Unveils Executive Brand Management (EBM) Product to Elevate Thought Leadership for C-Suite Executives

SourceCode Communications, known for our creative approach to storytelling for technology brands, is proud to announce the launch of our latest service: Executive Brand Management (EBM). EBM is a holistic opportunity for executives to define their…


Journalism's AI Evolution: Navigating Change for Communications Pros

Understanding the challenges editors face and keeping the ever-evolving pressures facing the news landscape top-of-mind is key to building successful relationships with journalists. In 2024 and for years to come, artificial intelligence (AI) is…


3 Key Areas Every Retailer Should Focus on in 2024

At the start of every year, the industry is inundated with lists of top trends, predictions of what’s next, and best practices that we’re all supposed to follow. And every year, it can feel overwhelming to know which direction to take. To help you…


A Day in the Life: Kayleigh Jones, Account Director

Today marks seven months since I started at SourceCode. When I joined the team back in May, I knew I was going to be surrounded by the best in the business and since then, I’ve regularly been blown away by the amazing companies and the group of…


With Gratitude as I've Grown: The SourceCode Leaders Who Have Impacted My Career

As I’ve taken the time to reflect on all the high and lows we’ve experienced this year, a common theme for me has been my growth through relationships, both personally and professionally. When I first joined SourceCode, some of the attributes I…


With Gratitude as I've Grown: The SourceCode Leaders Who Have Impacted My Career

I can’t believe we’re in December, that time of the year when we reflect, plan ahead, and forge a path forward for the upcoming year. It is important to reflect and look at the path that has gotten us where we are today so that we have the…


A Day in Life: Josiah Chambers, Account Coordinator

My first official full-time job at SourceCode has been fulfilling and has presented me with both challenges and successes. Contrary to the popular belief that the communications field isn’t easy, it’s probably the most rewarding job one could ever…


With Gratitude as I’ve Grown: The SourceCode Leaders Who Have Impacted My Career

As we approach the time of year where it's customary to think about the things we're grateful for, I have taken some time to reflect on the gratitude I have for my role here at SourceCode. Since I joined in February 2019, I've been promoted three…


Leaving Breadcrumbs: SourceCode Superstars Share Their Best Career Advice

Throughout my career in communications I’ve been given a lot of great advice on how to not only succeed but leave people with a positive impression of both your work ethic and who you are as a person. This advice along with the experiences I’ve had,…