NEW YORK – April 18, 2023 – Today, SourceCode Communications announced that it has again been selected as the U.S. communications agency of record for Elvie, an industry leading femtech brand developing smarter technology for women.

Having previously worked together in 2018 to launch Elvie Pump in the US, the world’s first silent, wearable breast pump, SourceCode and Elvie have renewed their partnership to execute on building an integrated communications plan that is bolstered by creative campaign initiatives and designed to elevate thought leadership, accelerate customer awareness and drive business growth. 

“We’re thrilled to re-engage with the SourceCode team yet again as we continue to bring Elvie into the future of the femtech market,” said Aoife Zakaras-Nally, Chief Commercial Officer at Elvie. “Beyond elevating the brand, we’re excited to have a partner who can help us break down barriers surrounding the important  conversations on women’s health today.” 

“It’s a privilege and honor to be working again with a brand that is truly pioneering smarter technology and innovative products that aim to improve women’s lives,” said Cori Cagide, Head of SourceCode’s Consumer Technology Division. “Elvie’s mission and core values are aligned with ours here at SourceCode, and we’ve built our consumer division with the goal of helping brands that positively impact our lives while telling exciting and provocative stories.” 

Since their previous working engagement, Elvie has expanded and enhanced their product offerings with additional innovative solutions for breastfeeding women such as Elvie Stride, a hands-free, hospital-grade performance electric breast pump, Elvie Curve and Elvie Catch

Elvie adds to the agency’s experience in working with wellness-centric clients, including FitXR, Everlast, FitTrack, Gympass and Plume. 

Thank you to PRovoke for covering this exciting news and reconnection with a fabulous client! For the full press release, head on over to the PRovoke website here .

About Elvie
Founded in 2013, Elvie is a British brand developing smarter technology for women. After realising the lack of support for new mums, CEO Tania Boler brought together a team of world-class engineers, designers and business minds to redesign the existing unattractive and outdated medical devices in women’s health into sleek consumer products that could be used at home. For additional information on Elvie, please visit www.elvie.com. For additional information on Elvie, please visit www.elvie.com

About SourceCode Communications
What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing marketing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations. We fundamentally believe that what engages a brand’s audiences are the depth and authenticity of the stories they tell.

SourceCode is consistently honored as a best place to work in public relations, most recently being named as a member of Observer’s PR Power List Honor Roll 2023, PRNews’ Agency Elite Top 100 list for 2023 and one of Crain’s Fast 50 Business of 2022.