Full Results for Consumer
Breezy Selects SourceCode Communications as Agency of Record
SourceCode Communications, a leading global technology communications agency, has been appointed as the agency of record for Breezy, the AI-powered…
Arccos Golf Selects SourceCode Communications as Agency of Record
SourceCode Communications, a leading global communications agency, has been appointed as agency of record for Arccos Golf, the world’s #1…
SourceCode wins Brand Storytelling Award for Work with Airalo
SourceCode Communications won a Communicator Award for a consumer tech PR campaign with Airalo, using data-driven storytelling and earned media…
From Reach to Resonance: How Community-Led Marketing is Redefining Consumer Tech Comms
Consumer tech marketing strategies are shifting from reach to community-led growth. Brands now prioritize trusted voices, cultural relevance, and integrated…
SXSW 2026 Look Ahead: Trends Marketing Leaders Should Watch
SXSW 2026 is bringing music, film, comedy, and innovation together in one seven-day window, with major themes including agentic AI,…
AEO and GEO Are Rewriting Brand Discovery. Here’s What Consumer Marketers Need to Do Now.
Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are transforming consumer marketing. AI-powered search now synthesizes answers before users…
Three Fintech Trends That Defined Finovate Europe 2026
From 10th to 11th February, Finovate Europe brought banking leaders, investors and innovators together in London to help shape the…
2026 Super Bowl Ads: Four Marketing Themes Brands Should Learn From
From AI and nostalgia to humor and emotional storytelling, here’s how top brands approached the biggest ad stage of the…
Retail AI Trends 2026: Human-First Innovation at NRF
The retail world emerged from its quick break following CES at this year’s NRF Conference in New York City. This…
What CMOs Need to Know About Physical AI, Human-Centered Tech, and Consumer Innovation
CES is often about what innovations are coming to our screens. But CES 2026 was about what happens when technology…