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The Source

Get PR and marketing knowledge, creative inspiration, and a bit of agency news, straight from the source. Our team shares their insights on the latest tools and trends that are rocking the industry and transforming our work.

Newsletter: Source [De]Coded — The platforms shaping what gets seen, and what doesn’t…

Newsletter
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Thought Leadership: How Can Agencies Maximize the Value of AI Tools?…

Thought Leadership
Abstract illustration of a large purple block with three smaller shapes breaking away from it, representing journalists moving to podcasts, newsletters and video.

Thought Leadership: Alternative media is getting more attention than ever, but can brands and PRs keep up?…

Thought Leadership
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Thought Leadership: A Guide to Interacting with Media in the Age of AI…

Thought Leadership
Abstract illustration of a straight purple line cutting through a chaotic tangle of dark shapes, symbolizing steady communication amid AI debate noise.

Thought Leadership: Has Anthropic Just Derailed the AI Conversation?…

Thought Leadership
Abstract illustration of a human figure standing steady amid fast-moving shapes, representing human judgment in the age of AI.

Thought Leadership: I’m not a robot. But why do I feel I need to prove it?…

Thought Leadership

Newsletter: Source [De]Coded — Two audiences, one brief: the new creator calculus…

Newsletter
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News: SourceCode Launches Public Affairs Services In The US and UK To Build Connections Between …

News
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Consumer: Why Brands Need to Start Their Q4 Outreach Right Now…

Consumer