SourceCode Communications has announced the appointment of Kevin Dulaney as the agency’s first Executive Vice President, Head of Technology and Innovation. In this newly created role, Dulaney will spearhead SourceCode’s digital transformation strategy, develop proprietary measurement and analytics solutions, and oversee all IT operations globally, propelling SourceCode’s technology offerings forward and providing an even more robust suite of services to the agency’s growing roster of clients. 

“The addition of Kevin’s position to our executive team marks a true inflection point for SourceCode,” said Greg Mondshein, Managing Partner and co-founder of SourceCode. “Kevin brings unparalleled technological expertise and the keen ability to come up with innovative solutions that will undoubtedly bring immediate positive impacts to both our clients and the daily operations of our internal team. Whether it’s developing new products from the ground up, or optimizing our current tech stack, Kevin’s unique skillset and deep understanding of marketing and agency operations position him perfectly to help us remain on the cutting edge marketing communications.

Dulaney joins SourceCode Communications from Hotwire, where he served as EVP, Global Head of Technology, and played a pivotal role in developing and implementing innovative communication solutions for a variety of clients across the technology sector. Throughout his career, Dulaney has worked with notable clients including Atari, NASA, and the NFL, and has received industry-wide recognition including being named one of PRWeek’s Dashboard 25: Class of 2023. He is also an active member and co-head of the digital community of the PR Council where his expertise and counsel help agencies get matched with technology tools that best meet their needs.

“Now is the time for agencies to harness the power of technology to create unparalleled value for clients, fostering an ecosystem where technology and strategic communication converge,” said Dulaney. “SourceCode is committed to pioneering transformative tech and communication strategies that not only anticipate the future but actively shape it, and I am excited to be a part of it.”

This news follows SourceCode’s recent expansion to the UK and the launch of its new Executive Brand Management service. Collectively, these recent announcements underscore SourceCode’s position as an integrated communications partner and the agency’s commitment to consistently evolving and expanding to meet client needs.