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The global technology communications agency where brands grow.

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07.02.2025 - Giles Peddy

Uncategorized: Media Fragmentation in 2025: Why B2B Tech CMOs Must Rethink Communications Now...

The way people consume information is shifting faster than ever, and for brands looking to lead the conversation, the rules have changed. The Reuters Institute Digital News Report 2025, Press Gazette’s web traffic rankings, and Axios’ “Shards of Glass” theory all point to a critical communications truth: audiences are splintering, attention is more elusive, and […]