SourceCode Communications, the international technology communications agency that blends human intelligence with AI-informed insights to build relevance, trust and measurable growth, today announces the acquisition of media powerhouse agency, Rally Point Public Relations. The acquisition will strengthen SourceCode’s proposition, integrating SourceCode’s Storyhub – a proprietary human and AI insight engine that informs creative campaigns for maximum impact, with Rally Point’s editorial rigor to deliver sharper positioning and storytelling that performs across earned, owned and paid channels.
Founded by former journalists, John Cook and Dorian Langlais, Rally Point has built a reputation for shaping high-stakes narratives at the intersection of technology, commerce, and culture. The firm brings deep expertise in executive visibility, thought leadership, and earned media strategy across fintech, AI, software, venture capital, and emerging technology sectors. Cook will head up SourceCode’s media strategy and Fintech teams, while Langlais will depart to found a new consultancy focused on diversity and cultural issues.
Becky Honeyman, co-founder of SourceCode Communications: “We have long respected the Rally Point team and we truly believe that together we can better help technology leaders turn complexity into conviction for audiences. By bringing together Rally Point’s unparalleled editorial excellence and our own AI and tech innovation, we’re uniquely positioned to deliver campaigns and guidance that earn trust, drive action and deliver bottom-line results.”
John Cook, co-founder of Rally Point further explains: “From the start, Rally Point focused on deep and complex storytelling to drive impact for our clients. Joining forces with SourceCode is a significant step forward as we work to scale that mission across multiple markets and geographies as well as integrated channels.”
Rally Point’s team will join SourceCode Communications immediately, integrating both client portfolios.
The acquisition of Rally Point comes on the heels of a landmark year of growth for SourceCode. In 2025, the agency exceeded more than 25% growth year-over-year. To accommodate this rapid scaling and our expanding team, SourceCode opened a new office at the start of 2026. This move symbolizes our commitment to providing a world-class environment for our people and clients as we enter 2026 with more momentum than ever before. Together with the Rally Point team, we look forward to scaling our mission across new markets




