Community Engagement on a Global Scale for Streamlabs
We had a clear set-up of approach from the get-go, from collaboration to creative ideation. It’s been stellar work and the team has been amazing all-star partners. I’m excited for the expanded scope and we’re thrilled to continue working together! – Mikey Kilun, Global Head of Marketing
Challenge
Supporting Streamlabs’ growth globally while coordinating with multiple partners across regions to ensure consistency throughout programs. This included liaising with various global agencies and freelancers for media relations and community engagement support as well as reporting.
Solution
Targeting major growth areas for Streamlabs across the globe, SourceCode identified media partners and community engagement partners to manage interactions on social media leveraging SourceCode’s International Network. Joining forces with Spain, France, Germany, Canada, and the United Kingdom, the teams set out to increase visibility and familiarity with Streamlabs’ brand on key social media platforms: X/Twitter, Instagram, and TikTok.
Results
1,187 proactive social engagements across platforms and regions.
346,881 impressions on X, including comments and reactions.
New relationships with creator communities in intended countries and regions.
A deeper understanding of how Streamlabs products are supporting creators of different sizes and goals worldwide.
