NEW YORK — November 22, 2022SourceCode Communications today announced that it has been selected as the communications agency of record for Mindtickle. As the global leader in sales enablement and training technology the company is helping leaders at world-class companies grow revenue by increasing knowledge and understanding of ideal sales behaviors. Through this partnership, SourceCode is proud to continue expanding its PR capabilities in the enterprise technology space.

“By bringing SourceCode onboard, Mindtickle will be able to more efficiently reach customers by focusing and differentiating its messaging around sales enablement and revenue intelligence,” said Andrea Weinfurt, Senior Content Marketing Manager at Mindtickle. “And, as our company continues to grow, SourceCode is exactly what we need to support our storytelling and media goals.”

Mindtickle’s Sales Readiness Platform provides a solution for sales enablement, sales content management and conversation intelligence. By utilizing Mindtickle’s full capabilities, sales leaders can enhance the performance of every seller and improve collaboration between sales and marketing. In addition, leaders will have access to granular, individual seller data to make stronger business decisions and gain better insight into sales planning. Companies leveraging Mindtickle’s platform can increase the revenue generated by sales representatives in their first quarter by 64% and reduce new hire onboarding time by 50%.

“Our main priority at SourceCode Communications is to help brands engage with their valued customers,” said Meghan Matheny, Vice President of SourceCode’s Enterprise practice. “The insights Mindtickle provides for sales and revenue leaders is changing the game for sales enablement and we are honored to have the opportunity to tell their stories.”

SourceCode Communications works with leading brands across its Enterprise, Consumer Tech, and Insights and Engagement practices to effectively lead data-driven storytelling as well as advertising and creative capabilities with its integrated creative footprint. SourceCode is consistently honored as a best place to work in public relations, most recently being named as One of Crain’s Fast 50 Business of 2022 and to PRNews’ Agency Elite Top 100 list for 2023.

Many thanks to PRovoke for spotlighting this announcement: SourceCode Wins Mindtickle’s PR Business

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About Mindtickle

Mindtickle is the market-leading sales readiness platform, helping revenue leaders at world-class companies like Johnson & Johnson, Splunk, and Wipro be ready to grow revenue by increasing knowledge, understanding ideal sales behaviors, and adapting to change. Dozens of Fortune 500 and Forbes Global 2000 companies use Mindtickle to define excellence, build knowledge, align content, analyze performance and optimize behavior throughout their sales organizations. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as both the #2 enterprise software product and #5 sales software product. Visit or find us on LinkedIn to learn more.

About SourceCode Communications

What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations. We fundamentally believe that what engages a brand’s audiences are the depth and authenticity of the stories they tell.