NEW YORK—November 26, 2019—SourceCode Communications today announced it has been named the communications agency of record for LightStep, the leading application performance management company for modern tech stacks. SourceCode won the account, which officially kicked off in September, and will focus on defining messaging, thought leadership, developer relations, content development support and media relations.
“I’ve worked with SourceCode in the past and I know they’re the right partner for LightStep as the company continues its growth,” said Josh Soto, vice president of marketing at LightStep. “The agency’s ability to quickly grasp complex subject matter, develop messaging for technology and general audiences and continually execute is second-to-none. They’ve already shown their value and I know there’s more to come.”
Since being founded in 2017 by a group of Google alumnae, Lightstep has quickly established itself as the preeminent player in the observability market. In the past year, Lightstep has been winning award after award. The brand was recently named a Best Places to Work in the Bay Area. Late last year, LightStep was named one of the 20 Rising Stars as part of the Forbes Cloud 100 list; a Cool Vendor in Performance Analysis; Analytics and Containers by Gartner[1]; and an MIT Sloan CIO Symposium Innovation Showcase finalist for developing a cutting edge solution that provides both strong value and innovation to the enterprise IT space.
“I am delighted to welcome LightStep into our growing enterprise practice,” said Hugh Collins, who leads SourceCode Communications’ enterprise technology practice. “Their technology is uniquely suited to the needs of modern tech stacks, and Josh is a respected marketing leader in Silicon Valley. We look forward to working with the team in 2020 and beyond.”
SourceCode Communications continues to maintain its trajectory of nearly 100% YoY growth in 2019. The NYC-based shop has more than doubled its team since January, growing to 21 full-time employees in just 26 months. For the second year in a row, the agency was also named by PRNews as a Best Place to Work in PR.