Segolene (Sego for short) is a Director at SourceCode Communications. With over 15 years’ experience leading global and integrated comms programmes for some of the world’s most exciting tech brands, she combines a strategic approach focused on both the brand and bottomline with a creative flair for good storytelling. She specialises in complex, international programmes that aim to create long-lasting impact at a global and local level, having launched the first global comms hub for SAP Concur, as well as run global programmes and campaigns for the likes of DivX, Mendix (Siemens), Mimecast, Palo Alto Networks and Vodafone. In addition to her PR work, she’s also a marketing expert, able to juggle branding, campaigns, events, social and sales enablement to deliver the best value for her clients.

In addition to her client work, Sego is passionate about opening doors to international talent in the UK.