We’re excited to announce that at this year’s Bulldog Awards we’ve taken home prizes for our campaigns with Everlast: Be First and Cambridge Mobile Telematics – Making B2B Tech matter to consumers. The competition was tough, featuring winners from major industry players including Y&R PR, Havas Formula, Hotwire, Highwire Public Relations among others.
For Everlast, we’ve won the gold for Bulldog’s WOW! Award and two silver awards for Best Diversity/Inclusion Campaign 2020 along with Best Visual Storytelling Campaign 2020. Everlast, a global icon, selected SourceCode Communications as its first PR Agency of Record in 2019 to launch “Be First,” a global campaign meant to communicate a powerful statement with purpose, authenticity, and ability to appeal to various audiences. Through “Be First,’ SourceCode and Everlast put Patricio Manuel forward publicly as the world’s first transgender professional boxer. The campaign received recognition across 20 top-tier national publications. You can read more about our partnership with Everlast here.
For Cambridge Mobile Telematics (CMT), we’ve won the silver award for Best Business to Business Campaign 2020. CMT, the company that develops innovative mobile sensing technology and data analytics to improve driving behavior and make roads safer around the world came to SourceCode to help raise awareness for the distracted driving epidemic and create narratives that resonate both nationally and locally. Through our partnership with CMT, we pulled proprietary data to develop a campaign highlighting the percentage of distractions that occur on Halloween Day, as well as the top cities for distraction and speeding and the safest cities. The work garnered over 64 placements with major features in Fox Business, People and CBS. You can read more about our partnership with CMT here.
We would like to congratulate all winners and finalists of this year’s Bulldog Awards and thank Bulldog’s panel of judges for your consideration. We look forward to next year’s awards and for more information on this year’s winners please see here.