TrendSights Issue 2: Meaning

Illustrating the Business Blueprint for Meaning in a Fast Paced and Turbulent Business Environment

Working with Douglas Rushkoff, media theorist and author of bestseller Team Human, SourceCode is examining the changing nature of culture, work and society, providing guidance for business leaders navigating them.

Our second report, TrendSights Issue 2: Meaning, explores environment, society and governance (ESG) concerns and sets out the implications for organizations across six key areas: Purpose as a Process, Lines to Circles, Messianism to Presentism, Regenerative Futures, Pattern Recognition, and The Order in Chaos.

Download the report now to understand you can begin to shift your communications strategies to make sense of this fast moving and turbulent environment.

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Download today to learn:

Why a shift to sustainability and competence will be the primary characteristics of the year ahead
How to capitalize on the shift to hands on value creation and a return to competency
The importance of the Zebra and the rising consumer backlash to “growth at all costs”
Clear and actionable recommendations on how to infuse humanity into your marketing and communications strategies