Source[De]Coded: 😳 Getting Outside the Comfort Zone

How on earth is it almost Q2? It feels like we were all reading a zillion 2024 prediction pieces and now we’re a quarter of the way through the year. Jeez. Anyway, you’re going to love this week’s newsletter…a brilliant campaign from Whirlpool, a…


SourceCode Communications Named US Agency of Record for TouchTunes

SourceCode Communications has been appointed as the PR Agency of Record for TouchTunes, the largest in-venue interactive music and entertainment platform. TouchTunes has signed on SourceCode to help the brand reach consumers more directly through a…


Source[De]Coded: ✏️ Rewrite Old-School Marketing Tactics

Hey all! Greg spent a few days down at the University of Florida engaging with students and helping faculty update their curriculum. Despite all the news around the defunding of diversity programs in Florida, the future is bright. Faculty remains…


SourceCode Communications Named to Ragan's Top Places to Work in Communications: Class of 2024

SourceCode has once again been named one of Ragan's Top Places to Work in Communications in the Class of 2024. Ragan’s Top Places to Work in Communications celebrates the organizations that exemplify excellence in workplace culture, communication…


SourceCode Ranked 177 on 2024 Inc. Regionals: Northeast Division

We’re pleased to announce that SourceCode has been listed on this year’s Inc. Regionals list for the Northeast division. Coming in at No. 177, this marks SourceCode’s second consecutive year being included on the Inc. Regionals list, which…


Source[De]Coded: 🔮 Embrace The Future of B2B Marketing

Hey all! Big news coming out of SourceCode in the last week. We hired Kevin Dulaney as our EVP, Head of Technology and Innovation. He’s working to optimize the business, making sure we’re leveraging automation and AI where possible, and building out…


Source[De]Coded: 🏈 Lessons From Super Bowl LVIII Ads

Hey all! Were any of you Niners fans ‘sick’ yesterday with a broken heart? 😅 So…we couldn’t help ourselves and had to jump on the Super Bowl insights bandwagon. We did some quick thinking on the use of QR codes and how effective they might be,…


Kevin Dulaney Joins SourceCode as the Agency’s First EVP, Head of Technology and Innovation

SourceCode Communications has announced the appointment of Kevin Dulaney as the agency’s first Executive Vice President, Head of Technology and Innovation. In this newly created role, Dulaney will spearhead SourceCode’s digital transformation…


Source[De]Coded: 🤖You should be using AI more... here's how

Hey all! This week we’ve pulled together some less theoretical and more tangible insight in and around AI for marketers and communicators. While we’re seeing massive investments from likes of Dentsu and Publicis, the rest of us should be looking for…


SourceCode Communications Unveils Executive Brand Management (EBM) Product to Elevate Thought Leadership for C-Suite Executives

SourceCode Communications, known for our creative approach to storytelling for technology brands, is proud to announce the launch of our latest service: Executive Brand Management (EBM). EBM is a holistic opportunity for executives to define their…