Month: October 2020
Helping Seated drive brand awareness
Seated, a restaurant discovery and rewards app, wanted to drive increased brand awareness for its platform and came to SourceCode Communications to create media buzz. However, the timing of this partnership proved to be a challenge as consumers were…
SourceCode Communications named one of America’s Best PR Agency by Forbes
We’re honored to share that SourceCode Communications has been recognized as one of America’s Best PR Agencies in 2021 by Forbes. To create the inaugural list, Forbes partnered with market research firm, Statista. Statista surveyed 12,700 experts…
Breaking through the news cycle part two: Consumer Lifestyle
Allie Novak, Senior Media Strategist at SourceCode Communications In part one of breaking through the newscycle, we mentioned Newsjacking as one way to build relationships with reporters and get the unique commentary from our executives out there,…
Raising awareness around Handshake's new virtual platform
Handshake, the leading career community for college students in the U.S., wanted SourceCode to increase awareness of the company’s new virtual platform as the future of work shifted in response to the pandemic. WHAT WE DID The SourceCode team had to…
Breaking through the news cycle part one: Insights and Engagement
Allie Novak, Senior Media Strategist at SourceCode Communications I surely don’t have to convince you that the time we’re currently living through is unlike any other we’ve seen previously. And in our industry, it’s more important than ever to not…
Bolstering Gympass's U.S. Awareness
Gympass, the world’s largest corporate wellness benefits platform, came to SourceCode following its massive success in international markets. The team was tasked with bolstering the brand’s awareness in the U.S. and driving attention toward its new…
Trendsights: Geeking Out
As I mentioned the other day, towards the end of this month SourceCode is launching a report on the future of work and culture. Keep an eye out for it; in the meantime, I’ve been thinking a lot about an issue our study brings up: The absolute…
Diversity Marketing Consortium Expands to Offer $3 Million in Marketing and Legal Services and Announces First Program Participants
NEW YORK -- OCTOBER 14, 2020 -- Today, the Diversity Marketing Consortium (DMC) announced that, after launching in July 2020, the group has expanded in response to overwhelming demand and will now offer $3 million in pro bono marketing and legal…
SourceCode Communications Reflects on Mental Health ahead of World Mental Health Day
On average, one in five Americans suffer from a diagnosable mental health condition in any given year. Among the many challenges 2020 has thrown at us, managing mental health has been a struggle for many. Between the lack of access to mental…
Trendsights: Improvisation and Competence
Later this month, Source Code will be publishing a report on work and life in the twenty-first century. I can’t wait to share the final report with you, and so I wanted to share some of the thoughts it’s set stirring in my head. In 2020, everyone is…